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The Need for Blockchain in the Cannabis Industry After Federal Legalization
July 11, 2019
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Following the launch of CoolMellon in 2014, which provided mezzanine debt to real estate developers, CERES Coin was formed to focus strictly on the issues facing the cannabis community. Incorporating the uses of blockchain and cryptocurrency, CERES strives to solve the two major problems facing the cannabis industry, banking services, and security/safety. We are working toward SEC qualification to bring a dual- asset token structure to the market. This system will help eliminate the need for cash in the ecosystem and provide solutions to the issues of raising capital, maintaining transparency, issuing regulation/oversight, and guaranteeing asset security.
In 2017, at the peak of the ICO craze, the team at CERES realized that SEC regulation had to enter the picture for cryptocurrencies to be sustainable. Taking the initiative to do the harder right thing over the easier wrong thing, CERES opted to avoid the ICO mania and engage directly with the SEC to provide a qualified cryptocurrency offering for the cannabis market. Via a Security Token Offering (STO), CERES plans to offer investment opportunities for those looking to add cannabis and blockchain related assets to their portfolios.
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